Mateen Altaf

Positioning is the marketing activity and process of identifying a market problem or opportunity, and developing a solution based on market research, segmentation and supporting data. Positioning may refer the position a business has chosen to carry out their marketing and business objectives. Positioning relates to strategy, in the specific or tactical development phases of carrying out an objective to achieve a business' or organization's goals, such as increasing sales volume, brand recognition, or reach in advertising. Positioning is also defined as the way by which the marketers attempt to create a distinct impression in the customer's mind; specifically, "the place a product, brand, or group of products occupies in consumers' minds relative to competing offerings". Positioning is a concept in marketing which was first introduced by Jack Trout (“Industrial Marketing" Magazine- June/1969) and then popularized by Al Ries and Jack Trout in their b...

Most of the Islamic banks and financial institutions are using Murabaha as an Islamic mode of financing, and most of their financing operations are based on Murabaha. That is why this term has been taken in the economic circles today as a method of banking operations, while the original concept of Murabaha is different from this assumption. “Murabahah” is, in fact, a term of Islamic Fiqha and it refers to a particular kind of sale having nothing to do with financing in its original sense. If a seller agrees with his purchaser to provide him a specific commodity on a certain profit added to his cost, it is called a Murabaha transaction. The basic ingredient of Murabaha is that the seller discloses the actual cost he has incurred in acquiring the commodity, and then adds some profit thereon. This profit may be in lump sum or may be based on a percentage. It is proposed to discuss some relevant issues with reference to the underlying Islamic principles and their pract...

Risk is potential of losing something of value. Values (such as physical health, social status, emotional well being or financial wealth) can be gained or lost when taking risk resulting from a given action, activity and/or inaction, foreseen or unforeseen. Risk can also be defined as the intentional interaction with uncertainty. Uncertainty is a potential, unpredictable, un-measurable and uncontrollable outcome, risk is a consequence of action taken in spite of uncertainty. Risk perception is the subjective judgment people make about the severity and/or probability of a risk, and may vary person to person. Any human endeavor carries some risk, but some are much riskier than others. International Organization for Standardization The ISO 31000 (2009) / ISO Guide 73:2002 definition of risk is the 'effect of uncertainty on objectives'. In this definition, uncertainties include events (which may or may not happen) and uncertainties caused by ambiguity or a lack of information...

A company analysis includes basic information about the company such as the mission and vision as well as the values and goals. During a company analysis, an investor also looks at the history of the company, focusing on events that have shaped the company. A company analysis looks into what goods or services the company sells. If the company is a manufacturing company, an analysis studies what products the company makes, and analyzes the quality and the demand of these products. If it's a service business, the investors studies the services order. Financial information is analyzed by reviewing financial statements and calculating financial ratios. Information from this company is compared to other companies in the same industry. The meaning of company analysis is an evaluation of the company. This evaluation includes deep research that helps to determine the cost of stocks in the company, as well as other things. The analysis of an individual company; includes the analysis of ...

Every entrepreneur who starts a new venture should think an exit strategy. A number of possible exit strategies are available for the business owner. Exits strategies include an initial public offering (IPO), private sale of stock, succession by a family member, merger with another company or liquidation of the company. An entrepreneur’s strategic plan to sell his or her investment in a company he or she founded. An exit strategy gives a business owner a way to reduce or eliminate his or her stake in the business and, if the business is successful, make a substantial profit. If the business is not successful, an exit strategy enables the entrepreneur to limit losses. Ideally, an entrepreneur will develop an exit strategy in the business plan, before actually going into business, because the choice of exit plan can influence business development choices. Common types of exit strategies include initial public offerings, strategic acquisitions and Liquidation. Which exit strategy an e...

Various studies have demonstrated that the greater part of parents are orientated to their children's scholastic advancement, yet there are other people who don't get to be included. There is a question which dependably emerges in the minds of parents, instructors and the school management. "Why would that be a requirement for parents to be included in school life as it is after all the student who goes to the school, and not the parents?" So how do parents participate? National survey data shows that attending school meetings or events is the leading form of parent participation in schools, followed by school fundraising activities. The National Center for Education Statistics’ Parent and Family Involvement in Education Survey for the 2007 National Household Education Surveys Program (Herrold and O’Donnell, 2008) included these conclusions from parent responses: 78 percent attended a parent-teacher conference; 74 percent attended a class or school event; 65 p...